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Lei Sheng named China’s flag-bearer at Rio Olympics

The 2016 Taotie Awards Jury member Lei Sheng, fencing champion at 2012 London Olympic Games has been named China’s flag-bearer at the Rio Olympic Games opening ceremony. He is alsoChina’s first Olympic champion flag-bearer at the Olympic Games.

Lei Sheng was twice world champion at the 2010 and 2011 World Fencing Championship. He was also named “athlete role model” for the Nanjing 2014 Youth Olympic Games. After London Olympics, Lei Sheng went toBeijingUniversityto study advertising.

The Taote Sports Ad Awards team expresses its best wishes for his success inRioand hopes more Olympians could be part of the 2016 Beijing International Sports Advertising Film Festival.